Email Pam Glasco to become a True Western Roundup Sponsor • pam@truewesternroundup.com

True Western Roundup is proud to come back to Durango for its sixth season! We’ve brought this event to Durango to provide live wild west entertainment and preserve our western heritage. True Western Roundup is more than just a rodeo – it is a total community endeavor. It is the big event of the summer, which brings unity to our community, dollars to the retailer’s tills and provides the finest family entertainment in the Durango area.

Last year, True Western Roundup had over 6,000 spectators and we plan to increase that number to over 7,000 spectators throughout a nine-week rodeo season. Our team at True Western Roundup will strive to put on the best show for everyone to love and enjoy. True Western Roundup will be held at the La Plata County Fairgrounds on North Main Avenue in Durango Colorado. Each rodeo will start at 6:30pm, with the gates opening at 6:00pm.

Our target audience is both tourists and locals. We will offer exposure to our sponsors through the local newspaper, radio stations, our website, Facebook page, Instagram, souvenir program booklet and live announcements throughout the Rodeo each week. We will promote and provide exposure to our partners at every opportunity – our gratitude is boundless!


Durango & Silverton Narrow Gauge Railroad
TBK Bank
4 Corners Roofing
Animas Surgical Hospital
Bar D Chuckwagon
Basin Printing & Imaging
Boot Barn
Durango Cowest Insurance
Durango Liquor & Wine Co.
Durango Motor Co.
El Moro Spirits & Tavern
Grand Imperial Hotel
Hampton Inn North Durango
Liquor World
Ore House
Durango Rivertrippers
Sky Ute Casino
Steamworks Restaurant & Brewing Co.
Wells Group Real Estate
Wild Horse Saloon
A&L Coors Inc.
Rhonda Yarbrough, Academy Mortgage
CM Asphalt
Four Leaves Winery
Durango Harley Davidson
Honnen Equipment
Kyle Roberts, Wells Group
Mountain Auto Care
Southwest Ice Company
T’s Smokehouse & Grill
Tractor Supply Company
Durango-Farmington Coke Cola
Durango Joes Coffee
Bond’s Construction
Durango Magazine
Mail Room
Purgatory Ski Resort
US Marine Corp

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La Plata County Fairgrounds 2500 Main Ave.
Durango, CO 81301 

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